Pottery Barn Kids
2018-2022
After 4 years of working on the Pottery Barn Kids brand, I have designed all things print, digital marketing, social and emails.
This is just a small selection of work I created across different channels of the Pottery Barn Kids brand.
E-Marketing
I helped create seasonal targeted display banners to touch customers across the internet. I also supported other e-marketing requests to be displayed on affiliated partner sites.
Paid Social Instagram Stories
Sample of animated paid Instagram stories (above).
Iconography
Icons created to market baby bedding features used across all channels. Icon meanings from left to right: Naturally Breathable, Supremely Soft, Oeko-Tex® Certified/Conciously Constructed, Easy to Care for, Uniquely Flexible.
Organic Social Campaign
I created animated graphics, daily posts, and an email banner for a Mother’s Day week long Instagram giveaway campaign. The projects guideline were to include a heart, utilize soft baby colors, and align with our brand guidelines and photography.
This is just one of many cross channel organic social campaigns I have worked on.
Mother’s Day final lockup (above).
Campaign Colors
Mother’s Day lockup iterations (above).
Instagram grid during the giveaway (left) & example of animated Instagram post (right).
Marketing Emails
I design and code daily marketing emails. I also design new emails for seasonal launches and create templates for use across multiple marketing stories. Here are a few examples of emails I have designed for the Pottery Barn Kids brand.
Photography & marketing assets owned by ©2022 Pottery Barn Kids.